Krishna District
About Us
A farmer-owned co-operative delivering pure, fresh dairy to Andhra Pradesh since 1965.
Our Story
- 1
Vijaya Dairy did not start as a business. It started as a promise. In 1965, the farmers of Krishna District came together to put pure, fresh milk on every kitchen table — and to make sure the families who milked the cows earned a fair living for it.
- 2
The foundation was the Krishna District Milk Producers' Mutually Aided Co-operative Union — a farmer-owned structure where every member family has a say, every rupee earned flows back to the village, and no middleman stands between the farm and the price.
- 3
Six decades later, that promise still runs the dairy. Over 1,50,000 farmer families own this co-operative. Every litre of Vijaya milk goes through their hands first, and every sale comes back to support them, their cattle and their villages.
- 4
From a modest beginning, Vijaya has grown into one of the most trusted dairy names in Andhra Pradesh — not by chasing growth, but by being answerable to the two families at either end of every pouch: the farmer who filled it and the household that opened it.
1,50,000+
Farmer Families
In the Vijaya milk network across Krishna District
50+
Distributors
Serving cities and towns across Andhra Pradesh
60+
Years of Trust
Six decades of farmer-owned co-operative dairy
Village societies.
Your table.
The Vijaya co-operative connects over a thousand village-level milk producer societies directly to the processing plant — and from the plant to your kitchen, without a single unnecessary step.
Step 01Village Collection
Milk is collected every morning from farmer families at village-level Bulk Milk Coolers (BMCs) — weighed, tested, and chilled to 4°C within minutes of milking.
Step 02Quality Testing
Each batch is screened in certified labs for fat, SNF, adulterants and antibiotics. A single failed sample stops the entire batch — no exceptions.
Step 03Processing & Packaging
Stainless flash pasteurisers and automated packaging lines operate in sealed clean rooms — no human contact, no adulterants, every pouch sealed at source.
Step 04Cold Chain Delivery
Refrigerated vans keep milk between 2–4°C from the dairy to every retail point — a continuous cold corridor so freshness never breaks across Andhra Pradesh.
Pure dairy,
every form.
From the morning glass of milk to the ghee on the festival table — Vijaya makes dairy the way it should be made. Fresh, pure, and crafted with care across milk, curd, ghee, paneer, sweets, beverages, bakes and ice cream.
Full Cream Milk
Rich, farm-fresh milk for the whole family.
Curd
Thick-set, probiotic-rich curd, cultured the traditional way.
Ghee
Pure, slow-simmered cow ghee — golden and fragrant.
Badam Milk
Nourishing flavoured milk, perfect from school to office.
Gulab Jamun
Soft, syrup-dipped sweets made with Vijaya khoa.
Mango Lassi
Refreshing, fruit-rich lassi for warm Andhra afternoons.
Our Values
Trust. Purity. Quality.
Four commitments that run through everything we do — from the cattle shed at sunrise to the breakfast table at seven.
Purity First
No adulterants. No preservatives. Every batch tested twice a day, every day.
Hygienic Processing
Modern cold-chain plants, sealed packaging rooms, and lab-certified freshness.
Farmer Ethics
Fair prices paid directly to farmer families — no middlemen, no deductions.
Sustainable Practices
Water, energy and feed practices built to protect the land for tomorrow.
Grow With Vijaya
Join the Vijaya network
Whether you want to bring Vijaya dairy to your neighbourhood or explore our full range of products — we would love to hear from you.